The Other McCain

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Ratings-Killer @Soledad_OBrien Fired by Obscure Third-Place Cable News Network

Posted on | February 20, 2013 | 44 Comments

Soledad O’Brien: Nielsen needed a microscope to measure her audience

America’s Least Popular Cable-News Personality™ has joined the growing ranks of the nation’s unemployed, and you’ll excuse me for being so late to blog about it, but it took a while before I could stop dancing long enough to sit down and type.

Inside sources at CNN lauded O’Brien as an “award-winning journalist” and “a big star.” The reaction at Jammie Wearing Fools:

How is it this award-winning big star has no ratings?

This has been the enduring mystery of Soledad O’Brien’s failed tenure at CNN, as I reported in March 2012:

Executives at CNN must be in shock at the catatrophic implosion of their morning lineup, as Starting Point With Soledad O’Brien (7-9 a.m. weekdays) recorded the cable network’s lowest ratings for that time slot in more than a decade. Fewer than 100,000 adults 25-54 tuned in to O’Brien’s program on an average day, according to the latest quarterly Nielsen numbers.
Inside Cable News called the CNN morning numbers “brutal,” and “an epic ratings collapse,” further adding: “CNN cannot continue to hemorrhage viewers like this much longer without taking drastic corrective action.”

O’Brien is destined to be remembered as the biggest flop in the history of television news. The nadir of her CNN career came in August when she was caught reading talking points from a liberal blog during an interview with a Romney campaign surrogate.



  • Rick Bulow

    Stacy, did you happen to play this video afterward?

  • Evi L. Bloggerlady

    Thanks for the linkage.

    But SE Cupp better watch out, Soledad is going to gunning for a new gig at MSNBC.

  • CitizenEgg

    I heard that she and Katie Couric will star in a remake of the Cagney and Lacey series to air on Al-Jazeera. What could go wrong?

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  • Evi L. Bloggerlady

    That comment is made out of awesome! Posted!

  • Buffalobob

    Poor Soledad searching for her roots. Will she find them on MSNBC, Al Jazeera, BET TV or Tela Mondo? Or will she come to grips with the fact that she is white?

  • JohnInMA

    Surely there are a number of possibilities for her in the future of broadcasting given her worldview, but the mystery is whether her ego would allow her to take most of them. They aren’t likely primetime nor in front of the camera.

  • dba_vagabond_trader

    A Haaaarvard alumni should have little trouble snagging a special position in Husseins regime. Where ivy league mediocrities go to skim.

  • richard mcenroe

    You know who this hurts? Jake Tapper. He’s already putting in too many hours on the parlor piano. This could push him over a 38-hour week and get him laid off rather than have CNN cover him under O-care.

  • richard mcenroe

    Sasha Grey to offer Soledad O’Brien career counseling in 3-2-1…

  • K-Bob

    Soledad O’Brien (A name like that reminds me of a guy I knew named Carlos Jones, but I digress) could become a fantastic commercial success if she just decided to stop being a leftist and report the news with studious “disinterest” (as the old academics called it).

    Of course, she could become even more fantastically successful if she just became a conservative radio host, but that’s not likely to happen.

  • gwheelockvan

    Door. Ass. Bang!

  • 20thCenturyVole

    Salad-head fired? THOSE BASTARDS!

  • Christy Waters

    Now, if we can just get FOX to get rid of Geraldo.

  • DaveO

    I would imagine she has a home at MSNBC, but O’Brien isn’t caucasian enough.

  • DaveO

    You mean Carlos O’Kelley’s?

  • Dai Alanye

    It is a crime that a woman that lovely should be so unpopular. Whadaya think–is it something she said?

  • John Holliday


  • John Holliday

    America’s Least Popular Cable-News Personality™ has joined the growing ranks of the nation’s unemployed…

    Life in 0bama’s America is a bitch.

  • SDN

    No, it is EVERYTHING she said.

  • K-Bob

    Yep! We used to have one of those near our house in Michigan. The guy I knew named Carlos Jones was as white and non-ethnic as it’s humanly possible to be (I don’t mean “white ethnic”, just totally generic. Unless you count being former Navy.)

  • locomotivebreath1901

    Agreed. rotflmao. Also posted.

  • Alan C Campbell

    What did she say?

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  • Alan C Campbell

    Karen Finney and Melissa Perry are not all white and they work there.

  • Alan C Campbell

    Yes but it is so much better than GW Bush’s America.

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  • Alan C Campbell

    What is this the racist room?

  • Richard McCargar

    You mean the America where suspected terrorists were almost tortured instead of just assassinated like Obama is doing? That America?

    Or the one with the worst economic recovery following an economic downturn, like Obama is overseeing?

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  • Tony Paulinsky


  • Gordon Campbell

    Maria(real name) O’Brien working at Taco Bell,”I was a worl’ famous News Personality !”

    Sweaty fat guy working next to her,”Me tooooooooo.”

    Gimmee some taco keeses ! Taco ! Taco ! Taco !

  • Tony Paulinsky

    can we please…throw beckle out on his fat a$$ also

  • Tony Paulinsky

    …no…she just sucks

  • Gordon Campbell

    Burrito taco taco! Burrito taco, taco taco!
    Don’t think that just because i gotta lot a money,
    I’ll give you taco-flavored kisses, honey;
    To fill all your wishes with my taco-flavored kisses!
    Taco taco, burrito burrito, taco taco!
    To fill all your wishes with my taco-flavored kisses!
    Taco taco!

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  • Charles Lufkin

    Good to see the radical race hustler gone.Talk about identity politics.Smug,obnoxious,and always ready to spew out mulitcult garbage.

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  • JUDI

    Total BS