The Other McCain

"One should either write ruthlessly what one believes to be the truth, or else shut up." — Arthur Koestler

Tumblr Is ‘Basically Worthless’

Posted on | July 21, 2016 | 38 Comments

Every SJW feminist’s favorite social-media/blog platform is losing hundreds of millions of dollars a year:

Yahoo is again marking down the value of Tumblr, the social network it purchased for $1.1 billion. In its second quarter earnings, Yahoo wrote down $394 million as a “goodwill impairment charge” and another $87 million as an intangible impairment charge. Last quarter, the company wrote down the value of its social platform by $230 million. “During the second quarter of 2016,” the earnings report reads, “we determined that there were indicators present to suggest that it is more likely than not that the fair value of the Tumblr reporting unit is less than its carrying amount.”

There is something deeply symbolic about this news. The CEO of Yahoo is a woman, Marissa Mayer, an alumna of elite Stanford University, and the dismal failure of Tumblr may put her out of a job:

Following another disappointing earnings report, the Tumblr losses could prove to be the final nail in the coffin of Mayer’s time at Yahoo.
As Quartz put it . . . “When Yahoo CEO Marissa Mayer bought Tumblr for a cool $US1 billion in 2013, she pledged ‘not to screw it up.’ (Three) years later, it’s become apparent that Yahoo has failed on that promise.”
Investors are waiting to hear about the company’s plans, after Yahoo’s board began soliciting bids from prospective buyers earlier this year.

Another triumph of social justice!



38 Responses to “Tumblr Is ‘Basically Worthless’”

  1. TC_LeatherPenguin
    July 21st, 2016 @ 2:51 pm

    Mayer still gets her multi-million$ parachute….

  2. Quartermaster
    July 21st, 2016 @ 2:55 pm

    I’ve used Yahoo! as my homepage since the summer of 1999. I’ve watched it go progressively downhill as it has moved towards the left. When SJWs infiltrate and takeover, they destroy.

  3. CrustyB
    July 21st, 2016 @ 2:59 pm

    Down by $394 million? $87 million? $230 million? No wonder they call it “tumblr.” Maybe more atheist, feminist, lesbo porn would help.

  4. Evi L. Bloggerlady
    July 21st, 2016 @ 3:47 pm
  5. Jim Christian
    July 21st, 2016 @ 3:59 pm

    Fewer feminist sluts running things, greater profits. Feminists are synonymous with lower profits.

  6. Matthew W
    July 21st, 2016 @ 4:46 pm

    Amazing how often liberals turn gold into shit

  7. Matthew W
    July 21st, 2016 @ 4:48 pm

    For no reason, I too use yahoo as my home page. “Yahoo news” is news for the very dim and mal-informed

  8. Matthew W
    July 21st, 2016 @ 4:49 pm

    Although tumbler was already overvalued by 75% when Yoo-hoo bought it.

  9. RS
    July 21st, 2016 @ 5:02 pm

    I would be interesting to see what projections/prophecies/goat entrails suggested that Yahoo! would make a decent return on its one million dollar investment in Tumblr and how that was to be accomplished. I don’t see it as a platform conducive to ad revenue like Facebook or even Twitter to begin with and its typical user doesn’t seem to be part of the demographic advertisers necessarily want to target.

  10. OrangeEnt
    July 21st, 2016 @ 5:42 pm

    I’m sure those new razor companies wouldn’t make any money there….

  11. Kirby McCain
    July 21st, 2016 @ 5:51 pm

    Dude, I think I feel a tear coming on…Nah, it’s just my allergies.

  12. WarEagle82
    July 21st, 2016 @ 5:53 pm

    I think Twitter is only a few quarters behind Tumblr.

    I don’t use either, and I don’t use Facebook because their blatant bias against conservatives.

    We need a truly neutral forum but I don’t know who has the bucks or interest to start one.

  13. Robert What?
    July 21st, 2016 @ 6:03 pm

    I can’t remember the last time I visited Yahoo. I guess that’s part of their problem.

  14. Steve White
    July 21st, 2016 @ 8:01 pm

    So, okay, here’s what I don’t get: what genius at Yahoo decided that $1 billion (can’t help but hear Austin Powers in my head) dollars was the right price for Tumblr? What was the latter’s revenue stream? How did they make money? How would they continue to make money?

    It just amazes me that apparently smart people haven’t figured out the golden rule of business: you have to make money. You need net profits. Otherwise at some point you’re out of money, no longer able to borrow, and no longer have assets.

    You have to make money. How did Tumblr make money back in 2013? How does it make money today?

  15. Daniel Freeman
    July 21st, 2016 @ 8:09 pm

    They’re losing money on each customer, but they hope to make it up on volume.

  16. Daniel Freeman
    July 21st, 2016 @ 8:13 pm

    They wish it had only been one million; then maybe they could’ve made money selling its assets.

  17. Steve Skubinna
    July 21st, 2016 @ 8:40 pm

    Look up O’Sullivan’s Law.

    Barring some mechanism to ensure neutrality, we need explicitly conservative media.

  18. Daniel Freeman
    July 22nd, 2016 @ 1:06 am
  19. WarEagle82
    July 22nd, 2016 @ 4:46 am

    Given that WikiLeaks may be an agent of the FSB, I wouldn’t count on them to launch a “fair and balanced” version of anything.

  20. Dana
    July 22nd, 2016 @ 5:56 am

    Props to our esteemed host for noting that Marissa Meyer is an alumna of Stanford, and not an alumni.

    It is an interesting fact that women have had more opportunities to become CEOs of companies in distress, an interesting play on Ernest King’s famous statement that when things get tough, they send for the sons of bitches, and Mrs Meyer taking over Yahoo fits right into that. That said, it’s obvious that buying Tumblr was a mistake, but it’s the type of mistake that has tended to plague female CEOs: they have had a tendency to take greater risks, in an effort to shake things up and turn things around. The same thing happened to Carly Fiorina at Hewlett-Packard.

    And she does have some awesome legs!

  21. Dana
    July 22nd, 2016 @ 6:08 am

    I check my portfolio on Yahoo financial, because Morningstar’s sucks.

  22. Dana
    July 22nd, 2016 @ 6:10 am

    Mr White nailed it:

    What was the latter’s revenue stream? How did they make money? How would they continue to make money?

    This has always been the paramount question for me, whenever I hear a sales pitch or business proposition: how do you make your money? The answer to that question is the number one key to deciding whether to buy.

  23. texlovera
    July 22nd, 2016 @ 8:10 am



  24. texlovera
    July 22nd, 2016 @ 8:11 am

    That’s because feminism is communism.

  25. texlovera
    July 22nd, 2016 @ 8:12 am

    Who knew stanford had degree programs in Reverse Alchemy???

  26. texlovera
    July 22nd, 2016 @ 8:13 am

    The same geniuses that gave Obama a Nobel???

  27. texlovera
    July 22nd, 2016 @ 8:17 am

    I always find it amusing that many (not all, only the feminazis) of the same women who will use their good looks to help them out in business are often the first ones to scream when someone points out that they used their good looks to help themselves out in business.

    Or else wail when their good looks fade and scream ageism.

    LOL, ladies…

  28. The end of Yahoo – The First Street Journal.
    July 22nd, 2016 @ 8:30 am

    […] Tumblr Is ‘Basically Worthless’ […]

  29. Dana
    July 22nd, 2016 @ 8:36 am

    I have no problems with Mrs Mayer and her looks, but her being female has nothing to do with whether she was a success (she wasn’t) or failure (she was) at Yahoo. Yahoo is now up for sale.

    Yahoo headhunted Mrs Mayer, who was very successful at Google. She took on an almost impossible job — Yahoo had fallen behind newer internet companies, and was just plain behind the times — and failed to accomplish what was needed, a wholesale change and revamping of the company. She was successful at everything prior to becoming CEO, which is simply another datum in support of the Peter Principle.

  30. 0Zen
    July 22nd, 2016 @ 11:29 am

    Kiwifarms defines Tumblr as a website notorious for catering to the delusional world views of the mentally ill and is a breeding ground for Lolcows. Tumblr has also been viewed as a containment site for deranged SJW word salad posts. Mixed up SJWs refuse to recognize that sites like Tumblr are not safeplaces but places where their lies of self imposed victimhood will be mocked. Kiwifarms has a whole section pointing out various SJW insane stupidity.

  31. Sort-Of-Mad Max
    July 22nd, 2016 @ 12:49 pm

    Marissa Mayer is a huge Obama supporter and bundler.

    So, it’s only appropriate she finally loses HER job.

  32. Finrod Felagund
    July 22nd, 2016 @ 4:17 pm

    This is where I kind of wish that here in the United States we used the British definition of billion, trillion, etc. If instead of talking about billions, we were talking about thousand millions instead, it might have more of an impact.

  33. Wombat_socho
    July 22nd, 2016 @ 7:16 pm

    Their fantasy baseball leagues are also good…and free.

  34. Wombat_socho
    July 22nd, 2016 @ 7:18 pm

    If it were just porn, they’d be making yuge profits, but unfortunately it’s all atheist/feminist lolcows.

  35. Wombat_socho
    July 22nd, 2016 @ 7:19 pm

    idk, did she sexually harass her male subordinates? (inb4 “I wouldn’t mind having her harass me!”)

  36. DisneyVillain
    July 22nd, 2016 @ 9:11 pm

    I thought it was cancer.

  37. DisneyVillain
    July 22nd, 2016 @ 9:14 pm

    Good riddance.

  38. robertstacymccain
    July 24th, 2016 @ 9:27 am

    Going back to the dotcom bubble of the ’90s, the world of “high tech” has been plagued by bullshit peddlers running pump-and-dump operations.

    “How can we hype up this money-losing venture to sell it off to a big company?”

    The AOL/Time-Warner deal was the pinnacle of “success” in this sphere. What value is AOL now?

    The trick of this racket is to create a property that looks “hot” to executives of big companies striving to maximize market share. In this deal, Tumblr was the hustle, and Yahoo was the mark. In the next deal, Yahoo will be the hustle and some larger company — Amazon? Microsoft? — will be the mark.

    Marissa Meyer is one of those people who get paid handsomely to mismanage other people’s money. However, managers of labor-union pension funds want to support “diversity,” and so these money-losing adventures in social-justice are ultimately being funded by the ignorant proletariat.