What’s interesting in this news is the relatively small number — which may be a sign that Santorum’s campaign has really done its homework. No more than 140,000 people are expected to vote Jan. 3 in the Iowa caucuses, and the press release says these mailers are only being sent to 60,000 “likely caucus-goers.”
Rick Santorum has campaigned in all 99 Iowa counties, and his campaign volunteers have relentlessly canvassed the Hawkeye State by phone. So we can assume that they have compiled a database of addresses for their supporters and “leaning” undecided voters. Such a “targeted” mailing could be expected to yield the maximum effect. Here are three images from the mailer:
And here is the text of the mailer:
A number of Republican leaders have suggested that the best way to win back the White House is to call a truce on talking about social issues. Issues like abortion, marriage, school prayer, and immigration. In my book that’s not a truce… it’s a surrender!
The day we stop fighting for the unborn child, or fighting to protect the sanctity of marriage, expel God from public, or decide we will no longer enforce the laws of land, is the day we surrender all our founding father’s created.
I believe what makes America exceptional is not just our economic potential or our remarkable innovation, but the fact that we are a moral enterprise. As President, I will protect American’s moral foundation, empower American families and build America’s economic freedom. And I won’t compromise on my values to do it.
Rick Santorum: A history of fighting for our values.
- Author of the bill that ended partial birth abortions in America;
- Named by Time Magazine as one of the 25 most influential Evangelicals in America
- Washington Post called Rick Santorum a “Tea Party guy before the Tea Party even existed,” for his efforts fighting corruption in Congress, and returning to Constitutional government;
- Founded the bipartisan House/Senate working group on religious liberty;
- Co-authored and fought for the only vote on the Federal Marriage Amendment in the U.S. Senate;
- Rick was an author and floor manager of the landmark Welfare Reform Act that moved millions from welfare to work;
- Rick was a leader on U.S.-Israel relations, authored legislation to stop the growing nuclear threat from Iran, and has led the fight to protect America from Islamic radicals;
- Rick is the best-selling author of It Takes A Family, Rick and his wife Karen have home-schooled each of their children;
- Has passionately fought for a balanced budget amendment, and to take the immoral debt off the backs of our children.
The Associated Press has an article about Santorum’s “old-fashioned” Iowa campaign:
URBANDALE, Iowa — In a presidential campaign marked by sharp rises and falls, Republican Rick Santorum has experienced neither.
“I’m counting on the people of Iowa to catch fire for me,” the former Pennsylvania senator, who described himself as a “strong conviction conservative,” said Thursday during a debate with his rivals. “Iowans are beginning to respond.”
His dogged courting of Iowans the old-fashioned way — campaigning in living rooms, coffee shops and town squares — may be starting to pay off and at just the right time, as Iowa’s Jan. 3 presidential caucuses approach.
“Rick Santorum is the best-kept secret in the campaign,” said Tom Clark, a West Des Moines Republican and one of about 150 people who came to hear the candidate at a suburban Des Moines restaurant this past week.
